Picking which images you want to go on your website can be an extremely daunting task, but these days it does not have to be. Whether you are looking for custom images taken just for you, stock photography which you select and purchase as you desire, or even free and open source imagery readily available at the click of a button, it has never been so easy to find the images that will be perfect for your site.
Hiring a Photographer
A major factor in what type of images you will want is going to be your budget. Having a photographer come and take photos for your website can be extremely expensive, however generally yields the best results. You will have images which speak perfectly of your company, will often include images of your building and staff, and can have exactly the look you desire as you can ask specifically.
Royalty Free Stock Assets
If you are on a bit of a smaller budget, but still want something special, there are many websites which sell “stock” photographs for a set price. These photos are not unique as anyone can buy them; however, they are very unlikely to crop up often as they are copyright protected and cannot be freely taken. They are also often as high quality as if you had hired a professional, they just won’t be specific shots of your company. This works well for home businesses or businesses with no physical location, as they generally get better results this way and do not need to show their locations through photograph.
Open Source Imagery
If you are on an extremely tight budget and absolutely cannot spend money on images, there are free and open source photographs available to anyone online. While many of these are still quite high quality, be aware that they will be extremely pervasive throughout the internet for the pure fact that they are free. This may cause many users to recognize your images from elsewhere and this may put a negative reflection on your website or business.
Thanks for reading about how to pick images for your website! If you need a hand with anything website related, reach out to us.