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The importance of mobile-friendly web design for your professional business website can't be stressed enough in an age of seismic technology shifts. According to the market research portal Statista, a fact-based statistics and business intelligence company trusted by digital giants from Google to Paypal, there will be approximately 2.63 billion smartphone users worldwide by the year 2020.  If you haven't sought professional web design services to optimize your website for mobile accessibility, now would be an appealing time to consider it. Let's look at a few reasons why mobile website accessibility matters for your business and its relevance in the digital era.

 

Increasing Your Visibility

 

There is a new generation of internet users among us that only know the internet through a mobile device. More and more prior generations of professional adults are migrating to mobile-only internet devices for their ease of use and accessibility among many other benefits. Most of us will still use a combination of internet accessible devices from desktops to laptops, and mobile devices. The need to increase your visibility across all devices is no longer a competitive advantage for your business; it is a must.

 

Expanding Your Customer Reach

 

With an increase in your business visibility across all devices that have internet access capabilities, you can directly influence a larger market share of consumers that may be looking for the product or service that you are promoting. This visibility will ultimately increase your chances of not only obtaining potential customers but more importantly offering you the opportunity to earn repeat customers through your exceptional product or service.

 

Remaining Relevant and Competitive

 

Increasing your visibility to expand your customer reach puts your business in line to be relevant and competitive within your specific product or service niche. If your visibility leads to an expansion of your customer base and you are earning a more repetitive customer base, what's stopping your repeat customers from being your top source for growth and word of mouth advertising to their friends and family across social media?

 

Professional web design and development services are the keys to your developing business goals. Whether you are just starting or looking to improve your business journey into mobile-friendly web design and accessibility, REM Web Solutions based out of Kitchener Waterloo, Ontario can help. Please contact us here to begin.

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