Get in touch with us today! Call us toll-free at 1.866.754.4111 or email us at [email protected] Close button
Web Design Kitchener Waterloo Guelph Cambridge AODA Development
This is a headshot of Rob Matlow.

Having an effective tag line within your logo can make it easier for people to identify with your company.  You can use it as a way to help explain what you are about or how you are different compared to your competitors.


For our first 14 years, our tag line was based around our technology.  When we started 15 years ago, the idea of having a content management system ([email protected]) that allowed customers to manage their website easily without the need for technical skills was a unique concept.  Our tag line helped explain with "Take Control of your Website".  It was an effective tag line for many years as we were one of the only ones to offer a solution like that and especially one that was so easy to use.  


Fast forward many years later and many companies now offer a solution to manage their website.  I still feel that we offer one of the best solutions but the overall concept is no longer as unique as it was when we started.


Approximately one year ago, we decided to update our logo and tag line to "BETTER SUPPORT, BETTER TOOLS, BETTER RESULTS".  We felt it more accurately described where were are as a company after 15 years.  


The one unique aspect of our company is the fact that we have always tried to be there for our customers during and after a completed project.  It is part of our 7 Guiding Principles, "Customer Success Comes First".  


Talking about "better support" as the number one item in our tag line was important to us as we feel it is the aspect of our business that is most unique.  We have always been proud of how we treat our customers. 


We  feel that we offer fantastic solutions using [email protected], hence the, "BETTER TOOLS" part of the tag line.


Finally, websites need to do more then just look pretty.  Working with our web design team to come up with an attractive and effective design is very important.  We spend a lot of time working with our customers to come with sites that don't just look pretty but engage your target audience.  That would explain the last part of our tag line, "BETTER RESULTS".

Subscribe to this Blog Like on Facebook Tweet this! Share on LinkedIn


Rob Matlow
June 30, 2022
Show Rob's Posts
Sanj Rajput
June 27, 2022
Show Sanj's Posts
Sean Sanderson
January 24, 2022
Show Sean's Posts
Haley Burton
December 7, 2021
Show Haley's Posts
Generic Administrator
December 3, 2021
Show Generic's Posts
Colleen Legge
November 26, 2021
Show Colleen's Posts
Christine Votruba
November 3, 2021
Show Christine's Posts
Sean McParland
August 20, 2021
Show Sean's Posts
Ryan Covert
July 26, 2019
Show Ryan's Posts
Matt Stern
July 16, 2019
Show Matt's Posts
Sean Legge
June 28, 2019
Show Sean's Posts
Todd Hannigan
November 13, 2018
Show Todd's Posts