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We've written some insightful, entertaining articles that span topics from support to design to content management and beyond!




This is a headshot of Brad Anderson.

Person's hands holding a roll of photo film over a laptop

 

A question I am often asked by our clients is how best to select images to use on their website. This comes up both in design and during site maintenance, so I thought it would be best if I put together a blog post on the subject!

 

Open Source Photography

Depending on your business, it may or may not be easy for you to find available imagery to use online. For those lucky enough, you will find everything you need on the free stock photo websites. These sites do not charge anything for the use of their images as they are public domain, and you can often nab some quality images here. Some examples of these websites include Shutterstock and Pexels. You can also find video footage for stock banners on sites such as Coverr.

 

Royalty Free Stock Photos

If you are a more specialized business or images are harder to come by, you may need to go so far as paying for your stock images. The sites above may offer some paid options, but you can also use Adobe Stock and other paid options to locate rare and less used photos which are available for purchase.

 

Professional Custom Photography

If it comes down to needing a very specific image or brand specific images, there is no choice but to hire a photographer to get what you need. The nice thing about the modern age though, is that every smartphone has a camera capable of taking some high-quality photos in a pinch, and this can be especially handy for products and the like. Consider hiring a photographer or at least collecting your own images if you need to show something unique or special about your business.

 

If you have any other questions on how to choose your images, let us know and we would be happy to help out!

 

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This is a headshot of Brad Anderson.

Computer with logos for Chrome and Brave browsers on it

 

If you ask the average person today what web browser they use, I think most would tell you that they use Google Chrome. It is a powerful browser with direct ties to Google Services, giving the browser a lot of power under the hood. The Google team itself is also a massive force, so you know the browser has a lot of support behind it in terms of a workforce.

 

Along with this power, comes a great loss in privacy as well as quite a bit of social profiling being done on you in the background by 3rd parties. Google makes a lot of money off of you without you being aware of specifically what they are doing.

 

The Search for Alternatives

I spent a long time looking for alternatives, but there is always a pitfall if you stray from the Chrome platform. If you try and move towards non-Chromium browsers you start to run into compatibility issues on some websites. If you gravitate towards international browsers, you may be feeding your data into unknown or questionable sources. It took a long time, but I found a solution for myself. I want to be clear that this opinion is a personal experience and does not reflect the views of the REM team as a whole necessarily, this is a personal blog entry.

 

Ad-Free Browsing

I was recommended to try Brave by a friend of mine on the basis that it has a native adblocker/tracker blocker, and is based on the Chromium platform. This means it was addressing my privacy concerns at the same time as not compromising to the compatibility issues I feared would occur by leaving the Chromium base platform. What I didn’t know was that it would also give me the option to view “non-invasive” ads for essentially money. The browser gives you the option to opt in to see up to 5 ads per hour in exchange for a small amount of money (I think my cell phone was paid $2.50 last month, so it is nominal). The thing is, I didn’t notice the ads and I didn’t see any other ads for the entire month. My browsing experience was flawless and I enjoyed ad-free YouTube and various other platforms without needing to use 3rd party addons to Chrome.

 

Encrypting Personal Data

In addition to this, Brave also automatically tries and upgrades non-secure http connections to https automatically. This can potentially help encrypt your data across server connections where it would otherwise be exposed. You can also outright block scripts right from the URL bar.

 

While not everyone will benefit from such a browser, especially in a more business-like setting where you may be required to see advertisements etc., or follow a company policy on browser – I personally would highly recommend this browser for home use to help protect your privacy, make a small payback on the ads that you do opt to see, and sacrifice absolutely no quality or functionality.

 

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This is a headshot of Brad Anderson.

Anton Growth Management website on a computer monitor

 

About

Since 2005, AntonGM has been helping companies CONNECT, TRANSFORM, and GROW. Drawing on our 25+ years of cross-industry experience, we specialize in providing dedicated recruitment services and contingent project/program management support to our clients.

 

Our Recruitment Services division is led by Rick Van Looyen and features our unique Dedicated Recruitment Services offering, which provides both turnkey recruitment as well as direct support for your internal recruitment team on an ongoing basis. The recruitment team has experience in the consulting engineering, financial services and insurance, mining, oil and gas, construction, IT, and manufacturing sectors.

 

The Professional Services team, led by Dale Van Looyen, provides advisory and delivery support to ensure successful strategy execution across the IT, telecommunications, government, financial services and insurance verticals. Having partnered with industry leading consultants and niche services firms, we provide extended capabilities including, designing and implementing successful hardware and software asset management strategies; developing project portfolio management frameworks; business policy, process design, and enhancement; enterprise level service management programs; and governance, risk, and compliance strategies.

 

If you are interested in finding out how AntonGM can help your organization CONNECT, TRANSFORM and GROW, please give Dale, our managing Partner of Professional Services, a call at 519-208-9635.

 

Proudly located in Kitchener’s Innovation District, we have demonstrated success providing services to our clients across Canada and around the world.

 

AntonGM's Main Contact Person: Dale Van Looyen, Managing Partner, Professional Services

 

Established: 2005

Location: Kitchener, ON

 

Visit ANTON Growth Management website

 

 

 

Q:

Why did you choose REM?

 

A:

We chose to partner with REM Web Solutions for several key reasons including their depth of experience, client focus, and their robust self-serve management platform. The team at REM have been a pleasure to work with since the very beginning.

 


Q:

What was it like working with REM?

 

A:

Based on their commitment to get to know AntonGM as a company, we have a fresh, creative, and visually appealing website, which we are leveraging as part of our broader marketing and communications strategy.

 

 

We chose to partner with REM Web Solutions for several key reasons including their depth of experience, client focus, and their robust self-serve management platform.

 

-- Dale Van Looyen, Managing Partner, Professional Services

 


 

Learn first-hand how we can help you with your website needs.
Contact us today!

 

Toll Free: 1.866.754.4111

Phone: 519.884.4111

Sales: sales@remwebsolutions.com

Support: support@remwebsolutions.com

 

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This is a headshot of Brad Anderson.

Illustration of person organizing and updating a photo gallery in a website

 

One of the major aspects of keeping your website traffic high is keeping it up-to-date. Depending on the nature of your business, it may be either very easy or very difficult to come up with things to add or edit on your website on a constant basis.

 

For example, a store would have no issues updating their website often with new products or promotions as long as the time was available to make the changes. On the other hand, a website which is more for informational purposes, or perhaps one which only really goes through seasonal/yearly changes would have far less reason to update on a daily or weekly basis. For these businesses, it is actually very important that they come up with things to add and change on their site on a regular basis.

 

Updating your website gives people a reason to want to come visit it again after the first time they see it. This is the obvious factor, but beyond this, you are actually impacting your search engine ranking every time that you make significant edits or additions. Your changes and additions are picked up by search engine crawl bots and indexed to search engines such as Google on a regular basis, and telling these bots that new content is consistently being added and updated has a significant and positive effect on your rankings.

 

Updating your website can be fun and can give you a deeper sense of connection with your business and your customer base as well. It is one more medium for you to reach them, and for them to reach you. If you don’t already, try making even a minor change to your website at least once a week to keep things fresh. You will find over time you will begin adding more, editing more, and using the website more as a tool to reach your clients.

 

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This is a headshot of Brad Anderson.

Illustration of web page elements floating around in a digital concept background

 

When designing and editing your pages, it can be difficult to keep the page looking aesthetically pleasing while constantly making changes and additions over time.

 

Here are some ideas which can help you keep things looking good, while still being able to add and update the information you need to.

 

Group Content by Action Items

 

When you are laying out your content on your page, it is important to keep the purpose of what you are adding in mind. If you take a look at the Home page of most modern websites, they are going to be organized in such a way that as you scroll down the page, you will be presented with pathways to access other, more specific information through panels or subject matter clusters. As long as you are adding related content to the same “band” or “panel” as you edit, there may not be any additional design required as you can likely find a way to integrate the new information into the existing area seamlessly.

 

If the area is brand new, try taking a look at the other areas of your website and keep in mind things like how certain fonts are being used in certain places, or which colours are showing up where. It will help you to know which fonts and colours to use for your new section. Keep the new content to a “band” or “panel” sized area, and this will make it easier to deal with in the future as well as keeping the new information nicely separated.

 

Find Images that Speak

 

There is nothing quite like a stunning image or video to capture your audience attention. Regardless of the level of professionalism or size of your business, your website is still a combination of art and information. It needs to have the visual appeal in order for your reader to be interested in remaining on the page, with the exception of purely information-based sites such as Wikipedia (though even these take UI design heavily into consideration regardless of image use).

 

As such, try to get the highest possible quality images for your content. I cannot stress enough the difference in quality of a website with crisp, high-res imagery compared to something low-res or appearing pixelated in any way. Beyond this, trying to get images specific to your business, and not just your industry is always a very nice-to-have thing. It sets you apart very distinctly from competitor websites where they may purely rely on stock photography.

 

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This is a headshot of Brad Anderson.

Sweet Cheat's website on a computer monitor

 

About

Tiny Toad Creations Inc. began as CEO Amanda Carroll's personal mission to provide her friends and family with tasty treats that did not contain sugar. Not being satisfied with the sugar substitute options available, she researched and discovered monk fruit, a tiny gourd appreciated for hundreds of years in the Philippines for its sweet taste. The sweetness comes from an antioxidant, Mogroside V, which does not impact blood sugar levels. Today Tiny Toad Creations is pleased to offer three Sweet Cheat Products: Spoonable Monk Fruit, Chocolate Milk, and Hot Chocolate, all of which contain minimal ingredients, are vegan, gluten-free, dairy-free, and naturally sweetened with monk fruit.

 

Sweet Cheat's Main Contact Person: Chrissy Vanderkooy, Director of Operations

 

No. of Employees: 3

 

Location: 92 King Street S, Waterloo, N2J 1P5

 

Established: 2017 after which Amanda spent over a year in Research and Development; we started actively selling in November 2018.

 

Visit Sweet Cheat's website

 

 

 

Q:

Why did you choose REM?

 

A:

We chose REM Web Solutions because members of our team had worked with them before on previous projects and were very pleased with the results. Also, because you have a great reputation in the KW area for delivering quality work at an excellent price point.

 


Q:

What was it like working with REM?

 

A:

We had a wonderful experience working with REM. The initial discussion and intake form allowed us the opportunity to communicate exactly what we were looking for. The designers interpreted our needs and created something beautiful and beyond our expectations. We received excellent training and support and without exception everyone we have dealt with at REM has been friendly and service-oriented. Overall, a fantastic experience!

 

 

Without exception everyone we have dealt with at REM has been friendly and service-oriented. Overall, a fantastic experience!

 

- Chrissy Vanderkooy,
Director of Operations

 


 

Learn first-hand how we can help you with your website needs.
Contact us today!

 

Toll Free: 1.866.754.4111

Phone: 519.884.4111

Sales: sales@remwebsolutions.com

Support: support@remwebsolutions.com

 

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Banner with It’s time to adjust... We can help keep things business as usual headline with laptop, credit card and shopping bags to convey online transactions.

 

It’s time to adjust...

We can help keep things business as usual.

 

While your customers are taking a break from visiting your physical store, let us help keep your business thriving with online transactions through our easy, affordable eCommerce solution.

 

Call 519.884.4111 now for a free consultation. We can get you up and running in no time!

 

CONTACT US TODAY

 

 

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Out of the interest to protect our staff, clients and general public, we will be working from home until further notice.  Rest assured, we have all the technology in place to continue to run at 100% capacity.

 

If you need any assistance, please call 519-884-4111 or email support@remwebsolutions.com as usual.

 

Please stay safe.

 

REM Web Solutions

 

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This is a headshot of Brad Anderson.

Your business’s website is designed to enhance awareness of your brand, garner sales, engage with your prospects, and showcase your products and services. Social Media tools go a long way toward accomplishing these goals.

 

Social media tools provide an easy way for prospects to connect with you. Those strategically placed, clickable icons on your page allow them to connect with you across all your social media channels - with one click of the mouse.

 

  3D letters spelling out Social Media

Social media tools make it easy for existing clients to share your expertise with potential clients. One of the most valuable social media buttons on your website is the one that says 'share' or 'forward'. Your clients can easily share blog posts, newsletter sign-ups. and other valuable content. Tweetables are another easy method of sharing insights and quotes right from your website.

 

Social media tools are a great way to increase website traffic. These tools help direct people to your website, newsletter, blog, and service or product links. Social media should enhance, not detract from, your website.

 

Social media tools increase your SEO rankings. Social media tools help increase your SEO rankings. This, in turn, increases your search engine rankings and drives traffic right back to your website.

 

Social media offers many valuable benefits to help grow your business, increase awareness of your brand and boost sales. Using them to learn more about your target market and engage with your audience is part of a strategic marketing plan.

 

Make the most of your social media tools and icons today and watch your business grow tomorrow. Contact us today to see how we can help.

 

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This is a headshot of Brad Anderson.

Sean M. and Todd working together

 

If you have just started a small business, you have probably gone through the traditional checklist of keys for your success such as having a great product, a great staff, procuring the necessary licenses, and of course having the financial means to operate the next year. If you are serious about your business taking off, you might have dug deeper and even took the time to develop a strategic plan for growth, a marketing plan, and launched your social media accounts.

 

Out of all those crucial markers, however, one of the most important to have in 2020 is a great website for your business. Local businesses often overlook a web site because they feel their customers already know them, but this is an extremely short-sighted view. The internet has expanded customer bases from those in towns like Kitchener, to those in cities across the world. The way people look for products is heavily reliant on internet searches so if you do not have a web presence, you are invisible to thousands of potential customers.

 

Another belief that people still think of when considering developing a web site is that web design is a timely and complicated process. This just simply is not the case anymore thanks to user-friendly web content management systems such as WebWiz@rd™ made by REM Web Solutions, a Kitchener-based Web Design & Development company. Many customers without any experience in web design have found that managing a website is a simple process that will not occupy as much of their time they thought it would.

 

REM Web Solutions has made web design simple and quite fun once you allow yourself to get creative. If you are ever in Kitchener, you should stop by and meet the team yourself to learn more.

 

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Brad Anderson
162
May 20, 2020
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Rob Matlow
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April 9, 2020
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Christine Votruba
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January 17, 2020
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November 13, 2018
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